There’s now more emphasis on companies staying agile, optimizing costs and positioning for market growth than ever. And leading companies are turning to IT to realize the benefits of Master Data Management (MDM) and meet these demanding business objectives. However, before companies can begin to use the data successfully, they must first understand it. Enter Master Data Modeling.

Join MDM expert, David Loshin of Knowledge Integrity, for an insightful discussion on the importance of developing master data models and the challenges and success strategies when developing master data models for MDM.

In this one hour webinar, you'll learn how to accelerate your MDM initiatives by:

• Understanding the type of master data concepts used across the enterprise
• Differentiating between entity and the role that the entity plays in each context
• Understanding the relationships among the different entities within and across contexts
• Soliciting and articulating information requirements to guide data modeling and master system development

Background:

The concept of the “master” data repository implies that there is one and only one instance of each conceptual entity within the organization’s data environment. Yet over time, siloed business process, application, and data model development has led to diversity in representations of similar concepts across the different applications. So while the concept of multi-domain master data management maps from the “silo” approach, it conflicts with the idea that the same entity might exist more than once in different contexts.

About the Presenter

David Loshin
President
Knowledge Integrity Inc.

David is the President of Knowledge Integrity, Inc., a consulting and development company focusing on customized information management solutions including information quality solutions consulting, information quality training and business rules solutions. Loshin is the author of Master Data Management, Enterprise Knowledge Management – The Data Quality Approach and Business Intelligence – The Savvy Manager's Guide. He has an expert channel on BeyeNetwork where he blogs on information quality and is a frequent speaker on maximizing the value of information.